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Customer experience is the key battleground for modern businesses.

We help our clients in the technology sector deliver great experiences to their customers, experiences that help them stand out against the competition and win new business. Companies like Bluefin solutions.

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Experience is the only truly durable competitive advantage.

Organisations like Cambridge University Press know that delivering the right experience to their customers is what has kept them at the forefront of publishing for 400 years.

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Customer experience is more than a single touchpoint.

The customer journey extends through the full life of their engagement with a brand. We help clients like M3 deliver great experiences across the entire customer journey.

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Great experiences begin and end with great teams.

Companies like Google know that great customer experience start internally, we support them creating experiences for their team that have impact far beyond the company offices.

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Our clients


Our work

Scout Adventures

Client: Scout Adventures
Disciplines: User interface design

A complete re-structure and re-design for the Scout Association’s activity centres.

Cambridge Core

Client: Cambridge University Press
Disciplines: User experience

Creating the user experience for an innovative new academic platform with a global audience.

Bluefin marketing support

Client: Bluefin
Disciplines: B2B Marketing

We ensure this leading SAP integrator makes an impact in their highly competitive market.


What our clients say

“Make it Clear did a fantastic job in helping us take Recommendable from an idea to a fully realised online service. The Make it Clear team provided support and insight on research and strategy development and kept us focussed as we moved through the design and development processes. They became an essential part of our team, professional, expert and a pleasure to work with, the quality of our service is defined by the user experience they created for us.”


Tom Perry
Founder
recommendable.com

“Jay and Sarah became an extension of our project team, but remained detached enough to bring critical objectivity and focus to discussions. They always presented themselves professionally and were trusted as experts; their word carrying much weight with stakeholders. We’re delighted with the outcome and continue to work with Make It Clear both on this project and others.


Vicky Drummond
Head of Web
Cambridge University Press

“Our collaborations with Make it Clear are always positive. Our clients respond really well to their professionalism and enthusiasm, they add a high quality user experience dimension to our technical solutions, something we have found can have a big impact on the perceived value and long term success of projects. Their experience makes it easy for us to integrate them with our team and their process delivers consistently high quality outputs.”


Giovanni Azzara
Head of International Business Development
Netcom Group

Our thoughts

Getting internal comms right: do what you do externally, internally

In some ways this is a pretty simple theory; the answer to how you create great internal comms is to follow the process you use to create gr...

Designers and Brexit  – A call to arms

Designers tend to be pretty liberal in their outlook and it’s fair to say that the majorit...

B2B content marketing: why it is a winning strategy

The Michelin brothers knew what they were doing when they released their first guide for motoris...

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