We improve the interactions between organisations and their audiences.

A selection of our work

Case studies

Orange’s Neva range

Client: Orange
Disciplines: Packaging design, User research

Understanding the user experience, informing product communication and designs.

Orange user guides

Client: Orange
Disciplines: Product collateral

Improving efficiencies in creating collateral to support the customer experience.


Our thoughts

Brand naming process

Brand naming process

A great name can play an important role for a brand. While the brand name isn’t a substitute for the reputation that comes with a good ...

Quick start guide process

At Make it Clear, we follow a four stage process for all of our work - Definition, Solution, Implementation,...

Avoid the short cuts

The cumulative effect of incremental change is much more significant than most people give ...